Apple Developing Wireless Beats Headphones to Launch Alongside iPhone 7
In 2014, Apple made headlines when the company purchased Beats Electronics for the huge figure of $3 billion. Already, Apple has done a lot with their new acquisition, namely with its streaming service Apple Music, which saw Beats Music users migrate their accounts, playlists, and songs to the new streaming platform. The Beats brand is also attached to the Beats 1 radio station, which is available exclusively via Apple Music, broadcasts in over 100 countries, and is hosted by former BBC Radio 1 DJ Zane Lowe. But having forked over billions for the company, many have wondered what else Apple can do with its high profile purchase.
Those wondering need wonder no more as a new report from 9to5Mac states that Apple is developing a line of wireless, premium Beats headphones. While there are already premium wireless models of Beats, this upcoming product is special in particular as not even the right and left earpieces will be connected. They are also rumored to be called ‘AirPods’, along with a trademark that Apple filed several months ago. The publication also suggests that the headphones will be similar to the Motorola Hint headphones (which retail for around $150) and the Bragi Dash headphones, which launched earlier this month and are pricier still at $300.
While it’s currently unclear whether the headphones will be a similar price to the Dash headphones, 9to5Mac’s report does suggest that Apple is at least packing in some features worth paying a premium for. Not only will the headphones include a “noise-cancelling microphone system,” but users will be able to take phone calls and activate Siri without Apple’s in-line mic and remote, so it’s entirely possible that they headphones will feature a button for this instead.
The headphones will do away with wires in other ways too, as instead of a mini-USB charging cable, the headphones will instead come with a carry case with a rechargeable battery and when the accessory is running out of power, users will simply put the headphones in the case in order to charge them up. The headphones are still in development but 9to5Mac says that as it stands, the headphones are likely to offer less than 4 hours of battery life before they need to be charged again and that battery life concerns could result in the accessories being delayed.
The headphones and their features may still be up for speculation, but other recent rumors do lend 9to5Mac’s report credibility. Namely, the fact that the iPhone 7 will not have a traditional headphone jack and that instead, headphones will be connected to the phone either wirelessly or via the Lightning connector. The move would make the use of traditional headphones impossible without a separate convertor accessory, and it would also push more people to buy wireless headphones such as these ones that Apple are working on. Though, early backlash from consumers suggests that they aren’t pleased about having to ditch their existing gadgets just to make them work with the new handset, so it remains to be seen if this strategy will be a success.
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